Eric Lefkofsky Invests in Companies’ Successes

Eric Lefkofsky is the co-founder of many well-known organizations. He grew up in Southfield, Michigan. He went to college at the University of Michigan where he received his bachelor’s degree and then his Juris Doctor’s degree as well. After graduation, Lefkofsky and his college friend bought Brandon Apparel. In 1999, they created a company that sold products online that did very well and was bought out by Halo Industries less than a year later, with Lefkofsky becoming their Chief Operating Officer. The company went bankrupt, which spurred Lefkofsky to create the marketing firm InnerWorkings which received year over year growth and succeeded when introduced to the stock market. He stayed on their board of directors until 2012.

Staying with his college friend, Brad Keywell, he created the freight logistics company Eco Global Logistics. It also became a successfully traded company in 2006. Seeing their businesses succeed, they focused on a media-buying technology company and eventually merged it with a similar company to form Mediaocean for a deal that was estimated to be worth one point five million dollars. Using some of this funds, he co-founded and donated one million dollars to thepoint.com, an online website that allowed people to access good deals so long as multiple people were using it. The company later changed their name to Groupon. Using money from other company’s support, Groupon quickly became one of the fastest growing companies in history, according to Forbes.com.

In addition to Groupon, Lefofsky and Keywell founded Lighthouse. Lighthouse is a Chicago based company that focuses on helping startup companies and almost any stage of getting their company off the ground. The company focuses on disruptive technology, or technology that could alter the way we live. The company is unique in the fact that it does not focus most of its efforts in Silicone Valley but instead has presence throughout the United States.

In November 2015, Eric Lefkofsky stepped down as the CEO of Groupon and started a company designed to help cancer patients get innovative care. His continued vision of organizations set out to change the industries they are in means his next focus is almost guaranteed to be a success.

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